The World Health Organization (WHO), which is the UN’s directing and coordinating authority for health, and the International Agency for the Prevention of Blindness (IAPB) are actively involved in coordinating events and activities for World Sight Day. Associations such as Lions Clubs International have also been actively involved in promoting the day on an annual basis for many years.
Many communities, associations, and non-government organizations work together with WHO and IAPB to promote the day for the following purposes:
- To raise public awareness of blindness and vision impairment as major international public health issues.
- To influence governments, particularly health ministers, to participate in and designate funds for national blindness prevention programs.
- To educate target audiences about blindness prevention, about VISION 2020 and its activities, and to generate support for VISION 2020 program activities.
Some people plant trees to commemorate World Sight Day and while others submit a photo for an international photo montage that focuses on the theme of blindness. Other activities include taking part in awareness-raising walks or distributing and displaying posters, bookmarks, booklets and other forms of information the raise awareness about preventable blindness.